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Class Action Countermeasures Discussions of the Strategic Considerations Involved In Class Action Defense

Tag Archives: public relations

Insight from Other Strategists – The 5th Annual Conference on the Globalization of Class Actions

Posted in Presentations

 This month, we have an abundance of "other strategists." At the beginning of the month, I attended the 5th Annual Conference on the Globalization of Class Actions at the Hague. The conference was extremely informative, even though it focused more on mass litigation than class actions specifically. Fellow blogger (and extremely nice guy in-person) Paul Karlsgodt… Continue Reading

Book Review – Spinning the Law

Posted in Strategy

For most class-action defense lawyers, dealing with the press is, while rare, a necessary evil. Plaintiffs’ firms have taken to issuing press releases whenever they file a complaint. However, for defendants, the media is usually a separate front, one that moves much faster than discovery, and one that offers more perils than payoffs. Moreover, outside… Continue Reading

Classic Scholarship – Litigation Public Relations

Posted in Strategy

This month’s piece of "Classic Scholarship" constitutes a small exception. It’s not exactly scholarship (it was adapted from a speech), and it doesn’t focus exclusively on class-action practice. Nonetheless, Deborah Lilienthal’s Litigation Public Relations: The Provisional Remedy of the Communications World, 43 N.Y.L. Sch. L. Rev. 895 (2000), contains some important insights for class-action practitioners…. Continue Reading

The Taco Bell PR Defense

Posted in Strategy

I’ve written before about the strange turns class-action strategy can take when public relations becomes a factor. But a PR campaign can also be a very effective defensive tool under certain circumstances. How effective? Just ask the folks at Taco Bell. To recap the Taco Bell class action story: the plaintiffs, represented by class-action firms Blood… Continue Reading

Miscellaneous Countermeasures Matter

Posted in Admin

Just a few miscellaneous notes that can’t–by themselves–justify their own posts.  I leave it to the reader to determine if there are any predominating common issues. The WLF webinar on "Legal PR, Trial Lawyers’ Style: How They Seek Advantage Outside of Court and Proactive Countermeasures for Defendants," featuring yours truly and Cato Institute Fellow Walter… Continue Reading

Shameless Self-Promotion

Posted in Admin

Just a pair of reminders: Please tune in at 10 AM today to the WLF’s website for their webinar on Public Relations and Class Actions.  (You can also email questions to interactive@wlf.org.)   And the official release date for The Class Action Playbook (which, among other things, discusses how plaintiffs and defendants use public relations… Continue Reading

Attorney-Client Privilege and PR Firms – Rendon Group v. Rigsby

Posted in Discovery

Back in July, I wrote about the treasure-trove of documents released when public-relations firm The Rendon Group was compelled to respond to a subpoena from Katrina-related litigation involving State Farm. This upcoming Friday, I’ll be participating in a WLF-sponsored webinar on public-relations tactics in class actions. To provide some background for my remarks, I thought I’d… Continue Reading